Ethics Infographic
Communication Ethics Theories
Prepared for
COM 534 Communication Ethics and IMC
Role
Designer
Duration
1 week (2025)
Challenge
How can IMC professionals and students quickly grasp duty‑based, outcome‑based and dialogic ethics frameworks to guide ethical choices in campaign planning and content creation?
Approach
I distilled key communication ethics theories into a colorful, structured layout after selecting a pop art color theme and vector graphics from Adobe Stock, and tested caption clarity and visual hierarchy for at‑a‑glance usability.
The design prioritizes quick reference while covering each framework’s core principles and applications.
Solution
The infographic presents three ethics approaches as a visual decision‑making tool, with simplified definitions, examples and decision prompts. It works as a standalone resource or a teaching aid for training, workshops and onboarding in IMC settings.
Results
The final version translates dense theory into a practical, shareable tool that supports ethical decision‑making.
Shows my skill at making abstract concepts accessible for real‑world communication practice.