Putting Ideas Into Pixels
About
Hi, I'm Niki Jennings, a Raleigh‑based creative professional and North Carolina state employee. I blend graphic design, photography, illustration and writing to turn dense technical, historical and regulatory content into accessible, audience‑centered experiences. My portfolio showcases integrated marketing communication (IMC) work that bridges branding gaps, meets FDIC and ADA standards and makes complex ideas truly delightful.
Expertise
Brand Steward
Digital Communications
Project Management
Public Outreach
Marketing
Advertising
Adobe Creative Cloud
Design Systems
Project Management
Design Systems
Digital Communications
selected work
Website Redesign
NC State Materials Science and Engineering
An accessibility‑focused website framework for NC State’s Materials Science and Engineering program, aligning structure, content and visuals with WCAG‑informed best practices. The work centers on clearer pathways for students, faculty and partners who rely on accurate and current program information.
Traveling Exhibits
America 250 NC
A statewide series of pop‑up exhibits that combine historical storytelling, flexible banner design and fully digitized materials. The project balances rigorous fact‑checking, inclusive narratives and accessible layouts to engage visitors in classrooms, libraries and civic spaces across North Carolina.
Brand Identity Kit
Legacy Architectural Salvage
A proposed complete brand identity system for a nonprofit architectural salvage organization, including logo suite, typography, color, brochure and narrative guidelines. The work supports clear, mission‑driven storytelling across print and digital channels, helping staff, volunteers and donors communicate a consistent, compelling sense of purpose.
what I do
01.
Content design and strategy
I turn technical, historical and regulatory material into clear, audience‑ready stories, framing the right message for the right people at the right moment.
02.
Information‑rich visual design
I build layouts, graphics and data visuals that make dense information scannable, memorable, and easy to act on, without losing accuracy or nuance.
03.
Accessibility‑first storytelling
I design content and visuals that align with ADA and usability best practices so more people can find, understand and use what they need.
04.
Systems for consistent communication
I create reusable templates, patterns and brand assets that keep complex projects consistent across channels, teams and time.
summary
Where Strategic Insight Shapes Digital Experience
Where Strategic Insight Shapes Digital Experience
This portfolio shows how I turn dense technical, historical and regulatory content into stories people actually want to read. It gives you a quick look at how I mix graphic design, photography, illustration and writing to support accessible, audience‑centered work. You’ll see integrated marketing communication projects that meet FDIC and ADA expectations while making complex ideas feel clear, friendly and surprisingly fun.